Planning is like drawing a map of where you want your business to go. You can plan for tomorrow (short-term planning) or for the more-distant future (medium- and long-term planning). Management is putting your plans into action and monitoring your progress as you go along. Routine management is monitoring how well you are implementing your plans. Of course, even the most carefully laid plans can go wrong. That’s when you need to go into crisis management and deal with these unplanned eventualities.